Shah Rukh Khan was overwhelmed after actor-producer Riteish Deshmukh agreed to change the release date of his upcoming Marathi film Mauli to avoid the clash with his soon-to-release film Zero. Overcome with emotion, Shah Rukh Khan tweeted: “Riteish Deshmukh, jab chota bhai bahut bada ho jaata hai. Thank you, baby, for the love, respect and largesse of heart you showed me today. Grateful. Touched. I am so happy to have ‘asked’ something of a friend who kept my self-respect higher than his own need.”
Mauli releasing on the same day as Zero may have impacted the business of the latter in Maharashtra, where Marathi films are given preference during prime time as per a law by the Maharashtra government. Mauli is Riteish’s second Marathi film after 2014’s blockbuster Lai Bhaari. Apart from Mauli, Riteish Deshmukh is a part of the Housefull 4 ensemble cast, also featuring Akshay kumar, Bobby Deol and Rana Daggubati.